Marketing
SEO, paid ads, social media, email automation and analytics. We help you grow online with campaigns that deliver.
Digital Marketing Strategy
We look at your goals, your audience and your budget. Then we build a plan. No theories and no fluff. Just a route from where you are to where you need to be.
Every good campaign starts with a plan. We sit down and analyse your market position, competitors and target audience. Then we figure out what will move the needle.
From there it's about picking the right KPIs, choosing the right channels, allocating budget and mapping out content. A product launch, a new market or a rebranding. Whatever it is, we build a strategy that fits your business.
SEO
We get your site ranking higher on Google. Technical SEO, content, link building. Real results, not tricks. Your customers are searching, make sure they find you.
SEO is a long game but it pays off for years. We start with a technical audit: site speed, crawlability, indexation, structured data. Then we optimise your on-page content, keywords, meta tags, content structure and internal linking. We build off-page authority through real link building, digital PR and local SEO.
You get monthly ranking reports, competitor tracking and continuous tweaks to stay ahead of Google's latest algorithm changes.
Google Ads & SEM
Paid search that pays off. We handle the budget, write the ads, choose the keywords and tune every click. You get more for your money.
Need traffic fast? Paid ads get you there. We manage Google Ads across Search, Shopping, Display and Performance Max. Keyword research, ad copywriting with A/B testing, landing page optimisation, bid management and conversion tracking. The whole process.
We also run Bing Ads, YouTube campaigns and retargeting. Monthly reports with ROAS analysis so you know where every krona went and what it earned.
Social Media Marketing
Paid and organic on Meta, LinkedIn, TikTok and beyond. Posts people actually want to engage with. Campaigns that get your brand noticed by the right people.
Your customers are scrolling somewhere. We help you show up there. Organic content calendars and paid campaigns across Meta, LinkedIn, TikTok and X, whatever fits your audience.
Audience research, creative production with graphics, video and copy, community management, influencer collaborations, performance reporting. Brand awareness, lead gen or direct sales. We tailor the approach to what you need.
Content Marketing
Blog posts, landing pages, video scripts, email sequences. Content that teaches, earns trust and brings in customers. We write stuff that ranks and sells.
Good content does more than rank. It builds trust. We produce blog posts, guides, white papers, case studies, landing pages, video scripts and newsletters. Each piece is researched, strategically optimised and written for humans to read.
We also repurpose everything across formats. A blog post becomes a video script, an infographic, a LinkedIn thread. Maximum mileage from every piece of content.
Email Marketing & Automation
Automated emails that turn subscribers into buyers. Welcome sequences, abandoned cart recovery, segmented newsletters. Set it up once and it runs on its own.
Email still has one of the highest ROIs in marketing if you do it right. We build automated flows using Mailchimp, Klaviyo or Brevo. Welcome sequences, lead nurturing, abandoned cart recovery, post-purchase follow-ups, re-engagement campaigns and segmented newsletters. Set it up once and it runs on its own.
We handle the copy, design, list segmentation, A/B testing and deliverability.
Conversion Optimisation (CRO)
We test headlines, buttons, layouts, colours, everything that affects whether someone buys or bounces. Small tweaks that add up to real revenue.
CRO is about making the traffic you already have work harder. We use heatmaps, session recordings and user feedback to find where people get stuck or drop off.
Then we test. Headlines, buttons, layouts, form fields, checkout flows and pricing pages. Every test has a hypothesis and real data behind it. Higher conversion rates without spending more on traffic.
Analytics & Tracking
Proper tracking so you know what works. Google Analytics 4, conversion tracking, custom dashboards. No more guesswork. You get the numbers, you make the calls.
You can't improve what you don't measure. We set up Google Analytics 4 with enhanced measurement and Google Tag Manager for flexible tracking. Conversion tracking, e-commerce tracking and custom dashboards in Looker Studio or Metabase.
Where it matters, we also do server-side tracking for accuracy. You get clean, actionable data in reports that make sense. The stuff you need to make decisions.
Why choose FXG for marketing?
Data-driven
Every decision is backed by real data. No gut feelings and no guesswork. We measure what matters and act on it.
Full stack
We cover the whole marketing spectrum from strategy and SEO to paid ads and email automation. One partner and no handoffs.
Transparent reporting
You get clear reports with metrics that mean something. No vanity numbers and no fluff.
Tech-powered
We use modern tech and automation to get more done with less budget. Your marketing budget works harder here.
Ready to build something great?
Tell us what you need. We'll get back within 24 hours with a quote. No strings attached.